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Search Results: pop-up

  • News

    Michael Kors x Ellesse Pop-Up Lands in Wuhan and Shenzhen

    May 18, 2022  |   Share
    Amid the lockdowns, Michale Kors has managed to be present in China via a series of pop-ups in Wuhan and Shenzhen. Will fans turn out for its collaboration with Ellesse? Read More
  • Marketing

    Valentino Launches Pop-up Art Bookstore In Shanghai

    December 2, 2021  |   Share
    The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
  • Market Analysis

    Canada Goose Banks on Interactive Pop-Up, Store Openings to Woo Chinese Consumers Closer to Home

    October 29, 2020  |   Share
    Seeing Chinese consumers shopping locally, Canada Goose plans to double its retail footprint by opening four new stores in the country by March 2021. Read More
  • Retail

    Labelhood’s Children’s Day Pop-Up Brings Chinese Youth Back to Childhood

    June 10, 2020  |   Share
    Luxury brands rarely tap into China’s Children’s Day to sell, but homegrown retailer, Labelhood, sees it as an opportunity to bring its online fans indoors. Read More
  • MCM’s Immersive Pop-up Playground Lands in Shanghai

    July 31, 2019  |   Share
    To celebrate the latest AW19 collection, and as part of Tmall's Super Brand Day initiative, MCM built a playground in Shanghai. Read More
  • China Chic Pop-up at Grand Central Terminal

    April 23, 2019  |   Share
    Shining a spotlight on contemporary Chinese creativity in fashion, beauty and lifestyle Chinese design has influenced the West for millennia. In recent years, China’s fashion legacy has been overshadowed by… Read More
  • Hermès Unveils Scarves at the Rockin’ Pop-up in China

    March 12, 2019  |   Share
    Hermès' record store pop-up traveled to multiple cities worldwide; what’s unique about the Beijing event is how the brand used WeChat to spread the word. Read More
  • Susie Bubble Talks Chinese Fashion Amid Bicester Village CNY Pop-up Shop Launch

    February 10, 2019  |   Share
    Super influencer Susie Bubble launched her first-ever pop-up boutique at Value Retail’s Bicester Village Shopping Collection. Read More
  • Retail

    L’Oréal Generates 120M Social Media Interactions with Haitang Bay Pop-up Launch

    January 11, 2019  |   Share
    L’Oréal Paris has generated over 120M interactions on Chinese social media on a pop-up launch at Haitang Bay Sanya International Duty-Free Shopping Complex. Read More
  • David Beckham’s House 99 Brand and Shilla Launch 1st Asia Pop-up at HK Airport

    September 7, 2018  |   Share
    Men’s grooming and skincare brand House 99 by David Beckham has launched its first Asian pop-up store at Hong Kong International Airport. Read More
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