As global luxury brands brace for a slowdown in traditional growth markets, Jing Daily’s latest report — Driving Luxury Revenue in the Middle East: KSA and UAE — offers a sharp look at the region poised to defy the economic trend.
This in-depth, data-driven report explores key sectors — fashion, beauty, retail, and tourism — where the Gulf is outpacing global growth. But regional success isn’t about expansion alone. This is a highly segmented landscape, and understanding local consumer behavior is non-negotiable.
Our latest report is a field guide for brands serious about building relevance, resonance, and resilience in one of the world’s fastest-growing luxury markets.
What you’ll learn:
- Profiles of four key consumer archetypes, from Gen Z skincare enthusiasts to Gen X wellness seekers and HNWI fashion leaders.
- A detailed timeline of M&A activity, strategic investments, and policy changes that are shaping the future of luxury across the GCC
- How the Gulf’s segmented consumer landscape demands culturally attuned strategies, not one-size-fits-all approaches.
- On-the-ground drivers of luxury demand – from Riyadh’s streetwear boom to Dubai’s VIP mall experience.
- How beauty brands are adapting products, messaging, and experiences to meet regional expectations and climate-influenced routines.
- The importance of storytelling over status in building brand affinity across the Gulf.
- Key differences between KSA and UAE in terms of culture, demographics, and commercial dynamics.
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