Brands that create generic messages cannot reach their full potential in pricing. What should be luxury’s superpower can easily become its kryptonite.
Read More
Why Failing At Messaging Can Have Fatal Results
Brands that create generic messages cannot reach their full potential in pricing. What should be luxury’s superpower can easily become its kryptonite. Read More
Gucci Secures Chinese Fans At Milan Fashion Week
Gucci kicked off a new approach to livestreaming with its Spring 2023 runway show by tapping Tencent’s Super QQ Show app. Read More
Susan Fang, The Chinese Designer Making A Splash At London Fashion Week
Following her debut on the London Fashion Week schedule, Jing Daily talks to Susan Fang about her ambitions to build a fashion house step by step. Read More
Vintage, Collaboration and Emerging Labels: China’s Retail Innovators Talk Gen Z
With the help of ENG Concept and A.Society, Jing Daily looks at how to win over the demographic with the shortest attention span around. Read More
Chinese Netizens Express Frustration Over National Day Holiday Schedule
Although China’s week-long National Day holiday is around the corner, residents are not in the mood to celebrate. Here's why. Read More
‘It’s An Addiction’: Over 60 Million Chinese Netizens Are Playing Sheep A Sheep
China’s latest craze is a tile matching passthrough challenge — Sheep A Sheep. The mini-game’s popularity is no coincidence, but the result of a shrewd strategy of user engagement. Read More
Chinese Designer Collaborations Are A Must For Global Brands
Recent years have seen a number of fashion brands tapping emerging and established Chinese designers for special collections or products. Read More
How Gen Z Is Reshaping China’s Half-A-Trillion Wedding Market
Driven by Gen Z couples, China’s wedding sector will triple in size this year. But how do the demands of this generation differ from those before it? Read More
China’s Top 5 London Fashion Week Shows
Jing Daily zeroes in on Chinese social media to find the most talked-about Spring 2023 collections from London Fashion Week. Read More
China’s Lipstick King Returns After Tank Cake Controversy
After months in exile, Li Jiaqi is back on China’s airwaves. His broadcast drew over 60 million viewers in two hours and sold $17 million worth of goods. Read More
Pinduoduo Versus Amazon: Can China’s E-commerce Giant Win On US Turf?
Backed by China’s price-sensitive consumers, Pinduoduo has beaten rivals Alibaba and JD.com in revenue growth. But can it replicate success in the US? Read More
Alibaba’s Latest Web3 Project Proves A New Era Of Retail Is Officially Here
To celebrate the annual 11.11 shopping festival, Alibaba is banking on the Chinaverse with its new interactive retail space called “Metaverse." Read More
Niche Fragrances Are Booming In China, And Global Brands Are Taking Note
Even as questions arise about the strength of Chinese consumer demand, the country's personal fragrance market could remain a bright spot. Read More
How Asia’s Idols Became A Gateway To The Metaverse
As the metaverse takes over Asia, idols across the continent are jumping onto the trend. But what can fans gain from their heroes entering the online terrain? Read More
Li-Ning Returns To Hong Kong After A Decade
Ten years have passed since Li-Ning’s first attempt at a Hong Kong flagship. What’s encouraging the brand, in a challenging COVID context, to try again? Read More
