In an experience economy, luxury brands need to understand what artificial intelligence (AI) can really do to their businesses right now. Read More

The trending Chinese TV series "All is Well" is leading a national shopping trend for “women’s suits” that brands need to take notice. Read More

To truly succeed in China, luxury brands need to inspire their customers and get them to fall in love with the products and brand image. Read More

LVMH launched a WeChat Mini Program to attract student talent interested in working in the luxury and fashion industries in China. Read More

Cartier will collaborate with China's most influential cultural institution Palace Museum to co-host a special art exhibition at Meridian Gate. Read More

Among all luxury brands with a WeChat presence, Lancôme, Cartier, and Van Cleef’s WeChat Moments ads were top rated in the Q1 2019 ranking. Read More

Chengdu IFS, the city's top luxury shopping destination, is helping international luxury brands sell to Chinese consumers in second- and third-tier cities. Read More

Jing Daily talked with Chloé CEO Geoffroy de la Bourdonnaye about how the brand has found success in China and its plans for the future. Read More

Nielsen data shows that young consumers, who are willing to pay more for luxury, prefer environmentally-friendly brands that have positive social values. Read More

Here's what brands can learn about marketing on China's fast-growing app, Douyin, thanks to user information collected by CAAS Data. Read More