Boston Consulting Group said the potential slowdown in Chinese demand is vital in determining the trajectory of the global luxury market in the medium term. Read More

A new report from a Chinese research agency questions whether the millennial market in China is a sustainable revenue source for luxury brands. Read More

More than 7 million Chinese tourists are expected to travel abroad during the Lunar New Year, and those travelers are booking luxury experiences. Read More

WeChat enables travel retail players to reach Chinese outbound tourists with many features that make it a powerful marketing platform. Read More

The “brand partner platform” is a small step for Little Red Book, but a big step toward regulating the exploding influencer economy. Read More

Here’s a sophisticated look at what premium brands need to supercharge their marketing strategies in 2019. Read More

Jing Daily caught up with a trio of marketing experts to seek strategies on how luxury brands should target Chinese consumers in 2019. Read More

Chinese iPhone sellers conducted a significant price markdown on three of the latest iPhone models after Apple slashed its sales predictions. Read More

L’Oréal Paris has generated over 120M interactions on Chinese social media on a pop-up launch at Haitang Bay Sanya International Duty-Free Shopping Complex. Read More

Burberry quietly removed the family portrait images that caused online backlash, in its latest WeChat campaign in celebration of Chinese Lunar New Year. Read More