The Winners and Losers in Luxury WeChat Campaigns This Week, July 21
We handpick the top winners and losers in luxury brand WeChat campaigns from this week based on pageviews, originality, and the level of engagement. Read More
Movers and Shakers: Apple’s New China Senior Executive
In this week's highlights of movements in the luxury industry in China, Apple gets a new China region senior executive, and A&F launches Tmall store. Read More
Louis Vuitton Quietly Launches E-commerce Platform in China
With no announcement, Louis Vuitton softly launched its official online store in China on Thursday, offering a full range of luxury products. Read More
Sharp Rise in Macau VIP Gambling Revenue Signals New Beijing Crackdown
Macau's VIP baccarat rooms have experienced a sharp rise in revenue, but this may convince Beijing another major crackdown is needed. Read More
Trending in China: LVMH Said to Launch E-commerce Site in China
From LVMH's new China e-commerce platform to the celebrity-fueled flower business, here's what Chinese consumers are buzzing about on social media today. Read More
Chanel Wins Trademark Infringement Case Against Spanish-Chinese Jeweler
Chanel scored a legal victory against a Spanish Chinese jeweler who the luxury brand said had copied its iconic double-C logo. Read More
Why Gucci’s New Travel App is Poised to Win Over Chinese Luxury Consumers
Gucci's new travel app has the potential to become a powerful marketing tool that taps into the explosion in Chinese outbound tourism. Read More
Modern Dazed Media Teams Up with Adrian Cheng to Take Nowness Offline in China
Modern Dazed recently acquired Nowness from LVMH, and is now working with K11 Art Mall founder Adrian Cheng to take the creative video platform to new heights in China. Read More
Trending in China: Gogoboi’s 3-Month-Old Daughter Gets a WeChat Account
From Gogoboi's daughter's Wechat to rumors about JD's merger with vipshop, here are the topics Chinese consumers are buzzing about on social media today. Read More
Givenchy Wins on Gogoboi’s New E-Commerce Channel
Givenchy became the first luxury brand to sell products on Chinese KOL Gogoboi's own e-commerce channel; and it was a hit with fans. Read More
