The new Super Zhuanzhuan warehouse store in Beijing taps Gen Z’s craving for value, culture, and curated secondhand fashion.
As brands from LVMH to Diptyque trade espresso counters for gelato carts, the artisanal frozen treat becomes luxury’s newest vehicle for experiential marketing and social media content creation.
Economic malaise and shifting consumer preferences force iconic Western brands to reconsider their China strategies, with many exploring partnerships or complete exits.
Japanese retailer faces backlash after claims its store mirrors ‘enhance’ shoppers’ reflections went viral. The incident spotlights rising consumer scrutiny around retail transparency.
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