Viral novelty designs, hundreds of millions of views on Xiaohongshu, and stellar cultural strategies, here’s how automotive brands are innovating social media marketing.
Evolving from subculture to mainstream, drag is today a key element of Western culture. Could the same be on the cards for China’s proliferating drag scene?
A new report by Jing Daily, Esses Magazine, and CART Department, Luxury in Motion: Autos, F1, and the Brand Opportunity, explores lessons in branding according to the culturally disruptive automotive industry.
Travel platform Fliggy’s impressive growth highlights rising demand for flexible travel options.
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Kendall Jenner rocks Mo&Co’s Noir collection as new brand rep
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