Dramatic physical transformations, from weight loss regimes to full-blown cosmetic procedures, are flooding China’s social apps.
Wellness travel is redefining luxury hospitality, demanding brands innovate with personalization, sustainability, and well-being to capture evolving consumer priorities.
As tourists flock to some of China’s most popular winter destinations, competition among the regions is rising.
As overweight population approaches 44%, local brands lead size-inclusive movement while global players adapt strategies.
Get more news based on your interests
