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Bai Jingting

Overview

  • Industry
    Fashion
  • Role
    Founder, Chinese Actor
  • Description

    Bai Jingting is a prominent Chinese actor who founded Chinese streetwear brand, Goodbai, in 2021.

Timeline

  2. April

  3. China’s favorite fashion brands are casual, celeb-founded and local

    Out with the old, in with the new. A ranking of top fashion IPs in China reveals a major reshuffle and highlights how local tastes are ever-changing.

    FashionStrategy

  4. April

  5. Tom Ford Changed The Fashion Industry, But His Future May Lie In Beauty

    Tom Ford has announced his sudden departure from his namesake fashion line. But even with the brand's status in flux, his beauty label remains a powerhouse in the industry.

    BeautyStrategy

  6. May

  7. The Power Of Personalization: Crocs-Mania Sweeps China

    The chunky Crocs Classic Clog is now one of Chinese Gen Z’s top fashion items. Here’s why.

    FashionConsumer

  8. June

  9. How Celebrity Brands Can Build Durable Businesses In China

    Celebrity brands like Drew House and Fenty Beauty are finding success in China. But beyond the appeal of their founders, how do these labels stay relevant?

    FashionStrategy

  10. June

  11. Chinese netizens react to Pharrell Williams' first Louis Vuitton show

    It was once shocking to have a fashion creative director with no formal design training helm a storied maison. But no idea stays new forever.

    FashionStrategy

  12. June

  13. Decoding China’s beach culture in 2023

    Evolving attitudes toward sunbathing, surfing, and beach life — coupled with the rising popularity of beach destination travel — spell new opportunities for brands.

    FashionConsumer
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