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Hard Luxury

Tone-deafness costs Swatch dearly

Swiss watch company’s apology fails to quiet backlash over ‘slant-eye’ ad, sparks boycott calls amid sales slump.

August 18, 2025

Hard Luxury News

Tone-deafness costs Swatch dearly

Unpacking the fine jewelry merchandise opportunity
From Frank Ocean’s Homer, to G-Dragon’s Jacob & Co. collaborations, fine jewelry can unlock fan power potential as consumers prioritize investment purchases.
Sadie Bargeron
August 15, 2025
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Hard Luxury Strategy
Geely profit beats estimates amid reshuffle, sector scrutiny
Hangzhou-headquartered manufacturer lifts 2025 sales target as deliveries rise and Zeekr’s luxury hybrid 9X SUV positions the brand for continued growth amid industry headwinds.
Bloomberg News
August 14, 2025
Hard Luxury Finance Auto Innovations
Gemfields Group sells Fabergé eggs maker for $50M
Tech entrepreneur Sergei Mosunov’s SMG Capital acquires the historic brand known for creating elaborate jeweled eggs for the Russian Imperial family between 1885 and 1916.
Bloomberg News
August 11, 2025
Hard Luxury Finance

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