From Xiaohongshu fame to dressing Doja Cat: LFW’s Chinese designers

Known as a platform that consistently champions emerging talent, London Fashion Week (LFW), which turns 40 this year, is a hotspot for Chinese designers. The Fall 2024 showcase runs from Friday to February 20, and once again, London is proving itself as the place to scout and celebrate talent from China. From more established names, such as red carpet mainstay Huishan Zhang and Xiaohongshu favorites Susan Fang and Mithridate, to peachy debuts like Momonary, here are the Chinese designers-to-know on the upcoming LFW schedule. Susan Fang Founded: 2017 Social media presence: Xiaohongshu (11,300 followers and #susanfang has 5.6 million views), Weibo (105,000 followers), Instagram (63,400 followers) KOLs dressed: Griff, Alexa Chung, and Nicola Roberts Signature: Tiered tulle dresses Momonary Founded: 2019 Social media presence: Xiaohongshu (8,727 followers and #momonary has 769k views), Weibo (105,000 followers), Instagram (12,700 followers) KOLs dressed: N/A Signature: Quilted flowers Huishan Zhang Founded: 2012 Social media presence: Xiaohongshu (841 followers and #huishanzhang has 601,100 views), Weibo (131,000 followers), Instagram (87,300 followers) KOLs dressed: Tang Yan, Anya Taylor-Joy, Emerald Fennell, Claire Foy, Gemma Chan Signature: Gowns Yuhan Wang Founded: 2018 Social media presence: Xiaohongshu (5,081 followers and #yuhanwang has 2.1 million views), Weibo (#yuhanwang has 99,000 reads), Instagram (87,300 followers) KOLs dressed: New Jeans, Blackpink, Bimini, Abbey Clancey, Ruth Wilson Signature: Florals and lace Chet Lo Founded: 2020 Social media presence: Xiaohongshu (#chetlo has 1.3 million views), Weibo (#chetlo 3,020 reads), Instagram (127,000 followers) KOLs dressed: Zendaya, Maya Jama, Leigh-Anne Pinnock, XG, Kali Uchis, Sza, Doja Cat Signature: 3D spike fashion Mithridate Founded: 2018 Social media presence: Xiaohongshu (4,213 followers and #mithridate has 2 million views), Weibo (144,000 followers), Instagram (21,600 followers) KOLs dressed: Gigi Hadid, Jenna Coleman, Gemma Chan, Zara Larsson, David Tennant Signature: Statement embellishment and jewelry Key Takeaways Turning 40 this year, London Fashion Week is a hotspot for Chinese designers, from established names like Huishan Zhang, to Xiaohongshu favorites Susan Fang and Mithridate, to debuts like Momonary Susan Fang has 105,000 followers on Weibo, 63,400 followers on Instagram, and has dressed the likes of Griff, Alexa Chung, and Nicola Roberts. Momonary is known for quilted flower designs, with #momonary boasting 769k views on Xiaohongshu. Red carpet-mainstay Huishan Zhang (87,300 Instagram followers) has dressed Tang Yan, Anya Taylor-Joy, Emerald Fennell, Claire Foy, and Gemma Chan. Blackpink-favorite Yuhan Wang has garnered 2.1 million reads with the hashtag #yuhanwang on Weibo. 3D spike fashion king Chet Lo has 127,000 followers on Instagram, having dressed stars such as Zendaya, Maya Jama, Sza, and Doja Cat. Mithridate serves statement embellishment and jewelry, with a fanbase that includes Gigi Hadid, David Tennant, and Zara Larsson.

From Xiaohongshu fame to dressing Doja Cat: LFW’s Chinese designers

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Published February 15, 2024

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From Xiaohongshu fame to dressing Doja Cat: LFW’s Chinese designers