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Denis Dekovic’s advice for Chinese sportswear: Be a leader, not a follower

Visionary sportswear designer Denis Dekovic provides insights on Chinese sportswear giants Li-Ning and Anta, predicting if they have what it takes to compete with Adidas and Nike.

Denis Dekovic’s advice for Chinese sportswear: Be a leader, not a follower

Published August 21, 2024

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