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Alexis Nasard

Overview

  • Role
    Ceo
  • Description

    Overall, 30 years of experience in FMCG (CPG) and Fashion/Luxury, with 17 years at Procter & Gamble, 6 years at Heineken, and 5 years as CEO of Bata. Currently CEO of Swarovski, board member at SQLI, and Executive in Residence at IMD.

Timeline

  2. December

  3. Swarovski, Monica Vinader, And Other Demi-Fine Jewelry Brands Weather China’s COVID-19 Challenges

    Catering to demand in the market between fine jewelry and fast fashion alternatives, demi-fine jewelry has seen rising popularity in China.

    Hard LuxuryStrategy

  5. May

  6. Crystal Clear: Swarovski CEO Alexis Nasard On Luxury Branding, Cultural Relevance And Its Future In China

    FashionPeople

  7. August

  8. Crystal clear: Swarovski CEO Alexis Nasard on luxury branding, cultural relevance and its future in China

    Swarovski’s CEO Alexis Nasard visited China in May, sharing the crystal powerhouse’s LUXignite strategy with Jing Daily.

    Hard LuxuryPeople

  10. February

  11. Swarovski’s revamp, China strategy test luxury market success

    In 2023, the crystal brand achieved double-digit revenue growth in China and a boost globally. How is Swarovski faring in luxury’s current turbulent landscape?

    Hard LuxuryStrategy
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