Niche fragrance in China: How to avoid Aesop's fate
As Aesop and Maison Francis Kurkdjian shut their China flagships, the fragrance market enters a new phase. Here’s how to stay relevant in 2025.
As Aesop and Maison Francis Kurkdjian shut their China flagships, the fragrance market enters a new phase. Here’s how to stay relevant in 2025.
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