To Tap China's New Wine Lover, It's All About The Label
According to the new China Label Report by Wine Intelligence, winemakers have to walk a fine line to attract the eyes of China's wine drinker, as these individuals learn more about wine itself while gradually become more open to stylized labels.
Chateau Lafite imprinted its 2008 vintage with the Chinese character "eight"
Chateau Lafite imprinted its 2008 vintage with the Chinese character "eight"