How Luxury Watchmakers Make Themselves Relevant To Chinese Shoppers
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns from the likes of Michael Kors, Croquis, and Tmall.
The Watches & Wonders adventure in China will continue in Sanya for over one month, from September 29th to October 31st. Photo: Watches & Wonders.
The Watches & Wonders adventure in China will continue in Sanya for over one month, from September 29th to October 31st. Photo: Watches & Wonders.
Contents
- Michael Kors Announced New Brand Ambassador Gao Yuanyuan
- BRAND
- MEDIUM
- FEATURED TALENTS
- OVERVIEW
- NETIZEN REACTION
- VERDICT
- Croquis Taps Into Self-liberation To Reach Young Males
- BRAND
- MEDIUM
- FEATURED TALENTS
- OVERVIEW
- NETIZEN REACTION
- VERDICT
- Tmall Bets On China’s Hard Luxury Market
- BRAND Tmall Luxury Pavillion
- MEDIUM
- FEATURED TALENTS Mr. Jiliang (3M Weibo followers) | Zhao Daneng (7.9M Douyin followers)
- OVERVIEW
- NETIZEN REACTION
- VERDICT
- Recommended
- Dig Deeper