Pop Mart profit more than doubles driven by Labubu-doll craze
Thanks to K-pop influence and surging international sales, Pop Mart’s Labubu figures are turning a niche toy company into China’s latest global success story.
Pop Mart’s Labubu dolls have become a global sensation, with viral demand, celebrity endorsement, and resale prices reaching $1,000 on the secondary market. Image: Pop Mart
Pop Mart’s Labubu dolls have become a global sensation, with viral demand, celebrity endorsement, and resale prices reaching $1,000 on the secondary market. Image: Pop Mart