How brands can boost growth with ‘4E’ framework
Opinion: As luxury brands grapple with a loyalty crisis, the 4E framework offers a powerful path forward.
The 2023 ‘Gabrielle Chanel. Fashion Manifesto’ exhibition at the V&A Museum offered visitors a deeper look at Chanel’s brand story. Image: Victoria and Albert Museum, London
The 2023 ‘Gabrielle Chanel. Fashion Manifesto’ exhibition at the V&A Museum offered visitors a deeper look at Chanel’s brand story. Image: Victoria and Albert Museum, London