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Six Of The World’s Most Valuable Spirits Brands Are Chinese

Baijiu brands are conquering the world, with Chinese labels now accounting for almost 70 percent of global brand value in spirits. What can luxury learn?

Six Of The World’s Most Valuable Spirits Brands Are Chinese
Baijiu brands are conquering the world, with Chinese labels now accounting for almost 70 percent of global brand value in spirits. What can luxury learn? Photo: Wuliangye

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