China’s travelers pivot to Vietnam, driving record arrivals
Thailand loses ground to Vietnam as visa-free policies and safety concerns reshape Chinese travelers’ destination choices, redrawing Southeast Asia’s tourism map.
A tourist takes a picture near the Japanese Covered Bridge, a 16th-century landmark built by Japanese merchants, in the historic town of Hoi An, Vietnam, on July 05, 2025. Image: Getty Images
A tourist takes a picture near the Japanese Covered Bridge, a 16th-century landmark built by Japanese merchants, in the historic town of Hoi An, Vietnam, on July 05, 2025. Image: Getty Images