Italian luxury house Prada has named Chinese actress Yang Mi as its newest brand ambassador. The announcement follows years of collaboration, with Yang frequently wearing Prada to public events and magazine covers since 2016. Yang, 39, is one of China’s most prominent film and television stars. Her cumulative film earnings surpassed 8 billion RMB ($1.1 billion) in 2025. Beyond her cinematic influence, Yang commands over 113 million followers on Weibo. She has previously served as ambassador for brands such as Versace and Loewe.