JW Marriott partners with Marimekko in China
JW Marriott Hotels has launched a collaboration with Finnish design house Marimekko in Greater China. The partnership, under JW Marriott’s “Stay in the Moment” campaign, integrates Marimekko’s vibrant patterns with the hotel brand’s mindful luxury focus. Guests can explore themed guest rooms, pop-up art spaces, co-branded afternoon teas, and creative workshops. Bart Buiring, Managing Director of Luxury for Marriott International in Greater China, stated the collaboration merges bold prints with serene luxury.