Beijing Sanfo Outdoor has confirmed it will serve as the official distributor for U.S. outdoor brand Marmot in the Chinese market. The partnership will be managed by Sanfo’s wholly owned subsidiary, Jiangsu Sanfo Outdoor, with formal brand operations in China set to begin in 2025. Founded in 1974, Marmot is internationally known for its high-performance jackets, down apparel, and tents.