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Etro opens 1st Shenzhen boutique at MixC mall

Etro has officially launched its first boutique in Shenzhen at the MixC shopping mall. The store features a design that combines traditional Italian elements with modern aesthetics, reflecting the brand’s rich cultural heritage while incorporating contemporary visual concepts. The boutique includes a range of women’s clothing, leather goods, and accessories, as well as a dedicated fragrance area. Each scent in the Etro fragrance collection is designed to convey the brand’s unique identity and emotional narrative, offering customers a variety of options, from fresh citrus notes to deep woody tones.

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