Launched in 2009, Jing Daily is the leading digital publication on luxury consumer trends in China. It is our mission to understand the forces shaping the future of the luxury industry by bringing our readers the latest news, analysis, features, and reports exploring developments in that landscape. We seek to understand how the definition of luxury, and by turn its consumption, are changing, how the digital landscape in China is developing, and how brands are adapting and taking advantage of those changes. Our readers are industry leaders seeking to understand China’s complex and rapidly evolving luxury industry.

The Jing Group, which includes Jing Daily, China Film Insider, MOVE THE MIND, Jing Travel, and Jing Culture & Commerce, is one of the most trusted English-language sources of news and information for institutions, companies, and professionals worldwide. It analyzes global trends in Chinese culture, luxury, technology, and fashion. The Jing Group also encompasses the Jing Academy, which brings together the expertise of a team with decades of experience in the China luxury, culture, technology, branded content, and travel industries.