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Search Results: yvonne

  • Fashion

    Yvonne Gan of Bailian Group’s The Balancing On Her Career In Luxury Retail

    April 24, 2020  |   Share
    As chief executive of a fashion giant’s experimental retail arm, Yvonne Gan has seen it all in China's fast-paced luxury fashion industry. Read More
  • Content Commerce

    What the World Needs to Learn From Chinese Content Commerce: Part Two

    March 29, 2021  |   Share
    In the second installment of our five-part series on content commerce in China, Jing Daily looks into the power of livestreaming e-commerce and brand collaborations. Read More
  • Marketing

    These Western Brands Are Winning China’s Local Markets

    March 17, 2021  |   Share
    These global brands have built outstanding localization strategies in China by tailoring content to their regional consumers. Read More
  • Fashion

    Zegna Tackles Contemporary Masculinity With Virtual Idol Noonoouri 

    March 12, 2021  |   Share
    By tapping brand ambassador Li Xian and the virtual idol Noonoouri, Zegna sparked a broader conversation about masculinity and gender bias. Read More
  • Fashion

    How Max Mara Builds Hero Products Via Omnichannel Marketing

    November 27, 2020  |   Share
    Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Max Mara to Chanel and beyond. Read More
  • Tips for Luxury Brands Trying Out Livestreaming

    May 26, 2020  |   Share
    Because of COVID-19, many brands have hopped onto the latest online trend of livestreaming to sell merchandise. Here, some tips on how to do it properly. Read More
  • Fashion

    What Coca-Cola Can Teach Luxury Brands in China

    May 15, 2020  |   Share
    We analyze digital brand campaigns from Coca Cola, Burberry, and Judydoll. Read More
  • Fashion

    What Brands Need to Know Before Livestreaming in China

    April 30, 2020  |   Share
    A virus remedy for luxury brands during recent fashion weeks, can livestreaming extend beyond runways to provide them with a new sales platform? Read More
  • Fashion

    How Nike’s Food Delivery Collaboration Satisfied Consumer Appetites

    April 17, 2020  |   Share
    We analyze digital brand campaigns from Louis Vuitton's Escale campaign to Nike's limited drop on online food delivery app Eleme. Read More
  • Companies

    Luxury Brands Digital Marketing That Worked in China During the COVID-19 Crisis

    April 2, 2020  |   Share
    COVID-19 demands new forms of consumer engagement, so we took a look at what digital marketing campaigns have worked for international brands in China. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 04/16/2021

Index LevelDaily Change% Change
329.24+$1.800.55%
LVMHKeringRichemont
+$4.09+$0.91-$0.04
View Index

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