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Search Results: prada

  • Companies

    Prada’s Ocean and Climate Village event in Qingdao nurtures China’s ‘ocean generation’

    October 26, 2023  |   Share
    Prada’s “Ocean and Climate Village” exhibition makes its first foray outside of Italy to Qingdao, raising young generations’ awareness of sustainability and ocean preservation. Read More
  • Fashion

    The next frontier for Prada? NASA moon spacesuits

    October 9, 2023  |   Share
    The Italian luxury behemoth is going far with its latest collaboration – designing moon suits for NASA’s Artemis 3 space mission. Read More
  • Tech

    From Prada and Porsche, to Tissot and Tesla: Brands collaborate with China’s virtual humans

    September 27, 2023  |   Share
    Who are China’s top virtual humans and why are luxury brands like Bulgari, Porsche, Estée Lauder and Tissot collaborating with them? Read More
  • Beauty

    Will Prada’s refillable, tech-driven premium beauty line succeed in China?

    August 1, 2023  |   Share
    The beauty battle is heating up after Kering, Prada is debuting and doubling down on the sector this year. But can it join L’Oréal Luxe’s billionaire club? Read More
  • Collabs and Drops

    Fendi gelato, Chinese footballers in Prada, and Yvmin x Shushu/Tong: China collabs of the week

    July 11, 2023  |   Share
    High fashion crosses into multiple industries with trending collaborations from Prada, Fendi, and Shushu/Tong covering sports, jewelry, and ice cream, respectively. Read More
  • Influencers

    Prada becomes the official partner of China’s Women’s National Football Team

    July 11, 2023  |   Share
    A newly announced partnership with China’s Women’s National Football team is helping Prada shrewdly navigate through Cai Xukun’s PR crisis and garner netizen praise. Read More
  • Market Analysis

    Prada, Dior, LV, Lululemon: brands in frenzy to sign China’s top athletes

    June 20, 2023  |   Share
    Luxury brands are diversifying their brand ambassador lineups by appointing Chinese athletes instead of celebrities from the entertainment world. Read More
  • Influencers

    K-pop group Enhypen becomes Prada’s newest brand ambassador

    June 14, 2023  |   Share
    Enhypen joins a growing list of K-pop groups and artists recruited by luxury brands seeking to woo the millions of global fans alongside such acts. Read More
  • Marketing

    Will the Prada Galleria become China’s next ‘It’ bag?

    June 8, 2023  |   Share
    Prada is launching a campaign to promote its Prada Galleria bag in China. Will it help the heritage model become Gen Z's must-have accessory? Read More
  • Jing Meta

    Are Prada’s NFTs still relevant? Plus, RTFKT forges ahead with Rimowa: Web3 drops of the week

    June 4, 2023  |   Share
    The roundup and the verdict on this week’s hottest Web3 activations, taken from our Jing Meta weekly newsletter. Read More
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