Search Results: prada
Prada’s Ocean and Climate Village event in Qingdao nurtures China’s ‘ocean generation’
Prada’s “Ocean and Climate Village” exhibition makes its first foray outside of Italy to Qingdao, raising young generations’ awareness of sustainability and ocean preservation. Read More
The next frontier for Prada? NASA moon spacesuits
The Italian luxury behemoth is going far with its latest collaboration – designing moon suits for NASA’s Artemis 3 space mission. Read More
From Prada and Porsche, to Tissot and Tesla: Brands collaborate with China’s virtual humans
Who are China’s top virtual humans and why are luxury brands like Bulgari, Porsche, Estée Lauder and Tissot collaborating with them? Read More
Will Prada’s refillable, tech-driven premium beauty line succeed in China?
The beauty battle is heating up after Kering, Prada is debuting and doubling down on the sector this year. But can it join L’Oréal Luxe’s billionaire club? Read More
Fendi gelato, Chinese footballers in Prada, and Yvmin x Shushu/Tong: China collabs of the week
High fashion crosses into multiple industries with trending collaborations from Prada, Fendi, and Shushu/Tong covering sports, jewelry, and ice cream, respectively. Read More
Prada becomes the official partner of China’s Women’s National Football Team
A newly announced partnership with China’s Women’s National Football team is helping Prada shrewdly navigate through Cai Xukun’s PR crisis and garner netizen praise. Read More
Prada, Dior, LV, Lululemon: brands in frenzy to sign China’s top athletes
Luxury brands are diversifying their brand ambassador lineups by appointing Chinese athletes instead of celebrities from the entertainment world. Read More
K-pop group Enhypen becomes Prada’s newest brand ambassador
Enhypen joins a growing list of K-pop groups and artists recruited by luxury brands seeking to woo the millions of global fans alongside such acts. Read More
Will the Prada Galleria become China’s next ‘It’ bag?
Prada is launching a campaign to promote its Prada Galleria bag in China. Will it help the heritage model become Gen Z's must-have accessory? Read More
Are Prada’s NFTs still relevant? Plus, RTFKT forges ahead with Rimowa: Web3 drops of the week
The roundup and the verdict on this week’s hottest Web3 activations, taken from our Jing Meta weekly newsletter. Read More
