Search Results: luxury

Since China’s population and its projected economic growth will outpace the US and Europe’s, its increase in global luxury consumption seems inevitable. Read More

By connecting with sales associates on WeChat, consumers are getting exposure to a new form of effective advertising during the COVID-19 outbreak. Read More

The move will have untold effects on US-China relations and leaves financial markets, including luxury, in a precarious position. Read More

On August 5, Jing Daily hosted a webinar on how luxury brands can profit from the different livestreaming trends emerging in China. Read More

With Chinese consumers largely glued to livestreams and television programs and films at home, brands have been thrust into the country’s digital sphere. Read More

Meituan, a popular Chinese group buying website famous for delivering groceries, is battling Alibaba over payment platforms and other markets. Read More

Luxury houses face a dilemma: Should they make short-term business decisions by discounting goods or defend their brand images for long-term sustainability? Read More

Inside, we break down the major Chinese platforms, present luxury brand case studies, and analyze best practices for marketers looking to start livestreaming. Read More

LVMH and Kering released their half-year results, and their revenues and profits fell dramatically. But what does this mean for the luxury industry? Read More

The inaugural Jing Daily x Content Commerce Insider white paper E-commerce livestreaming has taken off over the past year, and China’s recent coronavirus experience has cemented its importance as a critical tool for brands to stay connected to consumers. But in an increasingly crowded marketplace, how can high-end and luxury brands distinguish themselves from the ... Read More