Search Results: little red book
Luxury Lifestyles Banned On Little Red Book
Little Red Book has rolled out new guidelines banning ostentatious displays of wealth and requiring disclosure of sponsored content. Read MoreLittle Red Book’s New Campaign Rides The Hot Female Identity Trend
Unlike most current luxury brand marketing, Little Red Book’s innovative new campaign reflects the current awakening of female social identity in China. Read MoreThree Disruptive Trends In Little Red Book’s Mid-Year Cosmetics Report
Jing Daily has parsed through Little Red Book’s cosmetics report and found 3 main trends emerging from China’s $450-billion, post-COVID-19 beauty market. Read MoreWill Mogu Be China’s Next Little Red Book?
As China’s livestreaming battleground swells, we look at the market potential of Mogu, a social media and e-commerce fashion platform turned livestreamer. Read MoreLouis Vuitton’s Debut Livestream on Little Red Book
Louis Vuitton just completed its first livestream on China's popular social site Little Red Book. How did it do? Jing Daily breaks it down for you. Read MoreWhat Brands Should Know About Little Red Book’s New Live-Streaming Feature
Live-streaming has officially arrived in China, but that doesn't mean it will be an immediate boon for every Chinese platform. Read MoreThe Growing Influence of Little Red Book
Little Red Book is a luxury retail app that gained popularity because of its peer-to-peer approach, becoming the #1 cross-border e-commerce app in China. Read MoreLittle Red Book Suspended from Android Store
Jing Daily looks into what’s behind the much-hyped social commerce platform Little Red Book’s reported suspension from the Android store. Read MoreDemystifying The Hot Social Commerce Platform Little Red Book
Here are key takeaways from Jing Daily x PARKLU Workshop "Influencing Chinese Consumers With Little Red Book KOL" on July 10. Read MoreLittle Red Book Tightens Influencer Policy to Spur Growth
The new changes, perhaps the most dramatic policy shift in Little Red Book’s 6-year history, is expected to impact over 3/4 of the site’s influencers. Read More