Search Results: gen z
From ‘sexual allure,’ to ‘full-time kids’: 2023’s top Gen Z buzzwords in China
What do terms like ‘full-time son and daughter,’ ‘main owner’ and ‘sexual allure’ reveal about China’s Gen Z? Read More
How Gen Z app Soul is tackling China’s ‘friendship recession’
Millions of Gen Z netizens in China are flocking to Soul for companionship amid a “friendship recession.” Where can brands step in? Read More
Report preview: How Gen Z consumers in China are redefining hard luxury
Adapting to a new demographic and localizing are the keys to success for luxury brands seeking to engage younger buyers in China. Read More
The new lying flat? China’s Gen Z embraces ‘exquisite poverty’
Amid China's economic slowdown, Gen Z embraces "exquisite poverty," balancing luxury and thrift. OEM shopping and group buying underscore this shift. Read More
China’s economic troubles give rise to the Gen Z ‘Stingy Economy’
Given China's tight job market, Gen Z consumers are turning to food-themed blind boxes and discount snack stores to save a penny. Read More
Time is running out: ‘Made in Italy’ needs a Gen Z revival
Luxury has long been synonymous with heritage. But for Gen Z, the allure of luxury lies more in the unique and personal experiences relevant in the now. Read More
Gen Z’s luxury revolution: Adapt now or fade away
Storytelling excellence, superior on-brand experiences, and client-centric adaptability are the keys to tailoring client experiences to Gen Z consumers Read More
Guochao brew: China’s Gen Z craves a cup of ‘Chinese-style’ coffee
Move over Starbucks: From stinky tofu coffee to lotus coffee, the guochao trend is creating growing opportunities in China’s coffee market. Read More
How Delvaux, the world’s oldest luxury leather goods maison, emerged as a Gen Z fave
Delvaux has launched a capsule collection and an interactive art exhibition ahead of the Qixi Festival. Jing Daily caught up with Delvaux Global CEO Jean-Marc Loubier to talk about his… Read More
London’s retail scene looks to China’s Gen Z
In conversation with Harrods and Cifonelli, Jing Daily looks at how London retail businesses are engaging Chinese consumers, from seamless communication to catering to Gen Z’s needs. Read More
