Search Results: celebrity
China’s Crackdown on Celebrity Culture is Just Getting Started
Despite forcing a major rethink of marketing with celebrities, China's ongoing crackdown may ultimately be a net positive for luxury brands in China. Read More
Brands Shy Away From Celebrity Marketing in China
Celebrity marketing events in March fell by 50 percent compared to last year. Are traffic stars no longer bright spots in China? Read More
Will China’s Attempts to Rein in Celebrity Culture Affect Global Luxury?
China has cracked down on the excesses and debauchery of celebrity culture. But will this clampdown affect luxury retailers’ bottom lines? Read More
China’s Biggest Celebrity Controversies in 2021
2021 was quite the year for celebrity controversies in China. Here, Jing Daily looks at the top moments of the year that has passed. Read More
China Says No to Gossip and Star Chasing by Monitoring Celebrity Information
Chinese authorities are monitoring the spread of celebrity information online, including their personal details and brand endorsements. Read More
What China’s Big Celebrity Crackdown Means For Luxury
Government crackdowns are nothing new in the People’s Republic of China, with Beijing authorities regularly issuing new regulations on business, tech, and entertainment at the drop of a hat, leaving… Read More
China’s Big Celebrity Crackdown Shows No Sign of Stopping. Is Luxury Ready?
Over the course of 2021, major global brands have found themselves embroiled in a complicated and contentious new era in China. Read More
China’s ‘Piano Prince’ Falls From Grace as Beijing’s Celebrity Crackdown Continues
Following Kris Wu’s arrest, world famous “Piano Prince” Li Yundi has become the latest Chinese celebrity entangled with the law after hiring a prostitute. Read More
Can NET-A-PORTER’s Celebrity Cast Pay Off In China?
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
How Brands Can Avoid the Wrong Celebrity or Influencer in China
These days, China influencers have become a crucial investment. But how can luxury brands keep from picking the wrong one? Read More
