Search Results: bilibili
Bilibili Joins Double 11’s Livestreaming Sales Battle
Video sharing platform Bilibili just launched a new livestreaming function in a bid to revamp its loss-making business. But is it too late? Read More
Will Global Luxury Brands Forget About Bilibili?
The past year has shown that Bilibili’s position is far from secure, with recent financials revealing a clear disconnect between user growth and revenue. Read More
Could Bilibili’s Variety Show Push Attract Luxury Brands?
With China’s crackdown on gaming and entertainment showing no signs of stopping, short video platform Bilibili finds itself in make-or-break territory. Read More
Does Bilibili’s Livestreaming Ban Foreshadow More Pains for China’s Gaming Sector?
Gen-Z favorite platform Bilibili will ban the livestreaming of more than 60 video games as Beijing renews its crackdown on the industry in 2022. Read More-
Bilibili’s Never Been Hotter, So Why Are Its Shares Sliding?
Bilibili's success comes at a price, with the platform struggling to offset the cost of wide-ranging digital marketing and user acquisition efforts. Read More 
Will a Red-Hot Bilibili Become Irresistible to Luxury Brands in 2022?
Bilibili’s advertising revenue is one area to watch in the remainder of 2021 and into 2022, as more beauty and luxury brands eye the platform. Read More
Why Bilibili Is the New Beauty Battlefield for Chinese Gen Zers
During the pandemic, most brands had already launched Douyin or WeChat channels. But now there’s another platform they cannot ignore: Bilibili.com. Read More
Will Luxury Hold Bilibili’s Sexism To Account?
Bilibili is being called out by netizens for propagating sexist content. Why aren’t international fashion brands taking a stand? Read More
Bilibili’s New Markets Grow Users — But Also Losses
Bilibili reported solid user growth and stickiness in Q3 because of an increase in content production that allowed it to reach more online communities. Read More
Gen Z Favorite Bilibili Moves Further Into Content Commerce
Bilibili has been boosting its content commerce game through a series of key investments and brand-friendly programming innovations. Read More
