Search Results: Weibo

Weibo has started to recruit new key opinion consumers (KOC) for beauty brands. Will this new marketing approach pay off for both sides? Read More

Instagram and Weibo are staples apps of globally-minded Chinese millennials. Which platform should luxury brands choose to reach this lucrative fanbase? Read More

After Little Red Book got suspended from Apple and Android stores, Weibo decided to step up this week and launch their new social app, Lvzhou. Read More

Marketing Research Institute.Weibo Download Read More

Jing Daily spoke with Chinese social media influencer Anny Lou to find out what's going on with marketing on platforms like Douyin and Little Red Book. Read More

Chinese microblogging platform Weibo announced its fourth quarter and full-year 2018 earnings results on March 5 and benefited from active user growth. Read More

Here are China's Gen Z’s top five luxury KOLs and celebrities on Weibo, according to Secoo's research that was published lately. Read More

Weibo, Little Red Book and Douyin beat WeChat among travel influencers for their massive visual and searchable user-generated content. Read More

A Chinese celebrity's endorsement post on Valentino was marked as a spam by Weibo, a major marketing and branding platform for luxury brands in China. Read More

French fashion house Dior has become the first luxury label in China to use the Weibo Story, a social media feature popular with millennials. Read More