Search Results: Wang Yibo
From Jackson Wang, To Wang Yibo: How K-Pop’s Chinese Stars Become China’s Favorite Brand Ambassadors
Over the years, ethnic Chinese K-pop stars have found a second wind for their careers in their home market, China. What accounts for their meteoric rise? Read More
Wang Yibo Denies Rumors Of Involvement In Sex Scandal
On Weibo, the hashtag “Wang Yibo’s team refutes rumors” (#王一博方辟谣#) has gained over 850 million views as the young actor works to clear his name. Read More
Skateboard Culture, Made In China
Skateboard culture is going mainstream in China, winning over new consumers and redefining social norms in the process. Read More
Chinese Guochao Brand Husenji Closes Down After 14 Years. What Went Wrong?
With traditional designs, a strong e-commerce presence, and celebrity fans, Husenji seemed to have all the keys to success. So why did it close up shop? Read More
China’s Collaboration Trends In The Year Of The Rabbit
With a growing number of luxury brands joining the Chinese New Year race, what kind of collaborations are capturing locals’ hearts — and pockets — for the Year of the… Read More
Gen Z Keep Their Cool With China’s New Sunwear Trend
Demand for protection from heatwaves has given rise to the Gen-Z pursuit of all things sun-related. Jing Daily explores why this trend is a hit with youth. Read More
Is Boys’ Love Content Still a Promising Brand Opportunity in China?
Despite China’s ban on the production of “Boys’ Love” (BL) dramas, the genre continues to pick up steam — at home and overseas. What’s behind the trend? Read More
Who’s Courting China at Milan Fashion Week?
Milan is the next stop for The Jing Daily Fashion Week. From Gucci to Bottega Veneta, the Italian capital’s schedule was in full swing. Read More
One Year On: How Are Fashion’s Boycotted Brands Faring in China?
H&M, Nike, and Burberry were the targets of Chinese boycotts last March for their stance on Xinjiang cotton. How have they bounced back since then? Read More
What Are the Secrets to Selling Hard Luxury to Gen Z in China?
Traditionally, luxury brands counted on a majority buyer base of older, established, and affluent individuals and a minority of younger consumers using luxury goods as a means to communicate (or… Read More
