Search Results: Tory Burch
China’s “Quality Crackdown” Puts Coach, Tory Burch in Crosshairs
This kind of crackdown, which predominantly targeted American brands, is common for foreign brands in China around times of high international tension. Read More
Global Message, Local Channels: Tory Burch’s Content Marketing Strategy Extends to China
As more luxury brands embrace online content marketing, Tory Burch's creative director Honor Brodie shares her thoughts on reaching a Chinese audience through this medium. Read More
Luxury News: China “No Bed Of Roses”, Tory Burch’s Weibo Prowess, Europe Dominates Brand Status Index
A roundup of news from China’s luxury retail market, from the difficulties facing naive brands in China to Tory Burch's digital success and the Luxury Institute's newest Luxury Brands Status Index. Read More-
Luxury News Roundup: Etro’s Largest China Flagship, La Mer In Chengdu, Tory Burch Preview
A roundup of news from China's luxury retail market, from the grand opening of the Italian brand Etro's largest China flagship to La Mer's third location in Chengdu and a media preview of Tory Burch's Holiday 2011 collection in Beijing. Read More -
Tory Burch Makes Mainland China Debut In Beijing
The opening marks the official mainland China launch of the Tory Burch brand, as the company recently opened two Hong Kong locations at the International Finance Center and Harbour City. Read More 
Op-Ed | Chinese Consumers and Logos: an Endless Love Story?
The debate as to whether visible logos on luxury products is appealing to affluent Chinese consumers is no longer a black and white issue for brands. Read More-
Vivienne Westwood To Make Beijing Debut At Shin Kong Place 4th Anniversary Event (April 14-24)
Running through April 24, the celebration will include a number of firsts, from the opening of Vivienne Westwood's first Beijing location to an exclusive Tory Burch runway show to the launch of a new MCM boutique. Read More 
Happy New Year: Luxury Flocks to the Year of the Ox
Brands are getting their 2021 Chinese New Year campaigns right this year, with the country eager to celebrate its victory over COVID-19. Read More
Forget 2020: Here Are 21 Luxury Projections for 2021 and Beyond
The next decade in global luxury should see very strong growth in 2021 (and beyond) marking the start of a new roaring twenties. Read More
Biden Wins Presidency. What’s Next For Luxury and China?
Joe Biden has secured enough votes to become the 46th president of the United States. What's next for luxury and US-China relations? Read More
