Search Results: Prada
Prada Launches Online Culture Club Amid COVID-19 Lockdowns
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read MorePrada’s ‘Vibe Shift’ Could Be a Turning Point For Luxury Marketing in China
As Prada faces a dip in China market momentum, there are signs that the brand could be well-placed to weather uncertainty in the months ahead. Read MoreYou Can Now Mint an NFT With adidas & Prada
Adidas and Prada are joining forces on an NFT project, inviting fans to collaborate on a larger digital piece that celebrates community and sustainability. Read MorePrada Puts Animal Protection Into Action for CNY 2022
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read MoreHow Prada Stresses E-Commerce in New China Plan
While it also opened new stores this year, Prada is hellbent on creating more e-commerce opportunities in China these days. Jing Daily explains how. Read MorePrada Group Is Investing in the Future
Prada’s sales performance has exceeded 2019 levels. Will the company meet its ambitious plan to reach $5 billion in revenue in the midterm? Read MorePrada Wows with Local Market Takeover in Shanghai
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read MoreWhat the Pandemic Taught Prada About the Future of Fashion
In a world first, Prada, under the direction of Raf Simons and Miuccia Prada, presented their new collection simultaneously in Milan and Shanghai. Read MorePrada Takes the Lead on China’s Explosive Winter Sports Market
Prada exclusively launched its “Prada On Ice” collection at the SKP Atrium in Beijing in response to the upcoming 2022 Beijing Winter Olympics. Read MorePrada Sales Boom as China Continues to Splurge
Not one to fall behind, Prada continues the trend of luxury comebacks this week, with retail sales in H1 2021 beating pre-pandemic figures. Read More