Search Results: Livestreaming
Digital Connections: What Arts Organizations Can Learn From China’s Livestreaming Trend
Join Jing Culture & Commerce, Fliggy, the travel services platform of Alibaba, and The British Museum for an in-depth exploration of livestreaming and its potential for museums, cultural institutions, and related organizations. During the webinar on Thursday, October 29, 2020, we’ll discuss the booming livestreaming sphere in China, the changing landscape of museum audience engagement during ... Read More
JD.com Cashes In On Livestreaming
China’s e-commerce giant JD.com has ramped up its livestreaming efforts by opening a base in Shaanxi Province dedicated to the billion-dollar medium. Read More
Hour-Long Livestreaming Event Sets New Beauty Sales Record for DFS
Leading travel retailer DFS launched its first in-store livestreaming event for customers this week with outstanding results. Read More
Are Chinese Consumers Over Celebrity Livestreaming?
As e-commerce livestreaming has taken off in China, celebrities have started flocking to the format as a way to generating income. Read More
Next-Level Livestreaming: How Luxury Brands Can Profit From China’s Top E-Commerce Trend
Inside, we break down the major Chinese platforms, present luxury brand case studies, and analyze best practices for marketers looking to start livestreaming. Read More
Next-Level Livestreaming: How Luxury Brands Can Profit From China’s Top E-Commerce Trend
The inaugural Jing Daily x Content Commerce Insider white paper E-commerce livestreaming has taken off over the past year, and China’s recent coronavirus experience has cemented its importance as a critical tool for brands to stay connected to consumers. But in an increasingly crowded marketplace, how can high-end and luxury brands distinguish themselves from the ... Read More
Next-Level Livestreaming: How Brands Can Profit From China’s Top E-Commerce Trend
Join Jing Daily and Content Commerce Insider (CCI) on Wednesday, August 5 at 11:30 a.m. ET / 5:30 p.m. GST for the "Next-Level Livestreaming: How Brands Can Profit From China's Top E-Commerce Trend" webinar. Read More
A New Crackdown on Livestreaming Content
Chinese authorities put the brakes on a surge in livestreaming content by reviewing major platforms and take punitive action against them. Read More
E-commerce Giants Up Their Livestreaming Game for 618 Shopping Festival
This year's mid-year sales promotion 618 Shopping Festival, e-commerce is teaming up with live streaming platforms to boost sales. Read More
Tips for Luxury Brands Trying Out Livestreaming
Because of COVID-19, many brands have hopped onto the latest online trend of livestreaming to sell merchandise. Here, some tips on how to do it properly. Read More
