Search Results: Li Xian
Pepsi’s Peachy Tune With Li Xian Takes Off On Weibo
A recent Pepsi initiative shows how each Chinese social media platform offers its own unique ways of creating content and promoting campaigns. Read More
Chinese Art Critic Li Xianting: Collecting Chinese Contemporary Art Is A Kind Of “Cultural Creation”
At recent events like the Global Collecting Forum and the Songzhuang Art Festival's Conference of Collectors of Chinese Contemporary Art, a major topic of discussion among Chinese scholars and art… Read More
Selling Beauty and Wellness to China’s ‘Anti-Emo’ Youth
China’s beauty economy has set its sights on mental health. This means shampoos, bath bombs, and other products claiming to ease "emo" thoughts. Read More
Lancôme Nets $1.5 Million in 10 Days on Douyin
Over 10 days in May, luxury beauty brand Lancôme had sales in excess of around $1.5 million on China’s short video platform Douyin. Read More
Luxury’s Carrier Bags Get Second Life on China’s Resale Platforms
Luxury shopping bags became a crucial symbol for citizens during lockdown. Now, they’re surfacing in the resale market. What’s behind China’s love of paper carriers? Read More
Top Social Star Li Ziqi Breaks the Illusion and Sues Influencer Agency
China’s most prominent cultural vlogger, Li Ziqi, hasn’t posted on her channels in months. Is this the end of her idyllic videos? Read More
Is China’s Population Decline a Luxury Disaster?
China’s population could halve within the next 45 years, according to a new study from Xian Jiaotong University. Will that cause luxury to take a hit? Read More
Decoding The Future Of Masculinity In China
In a rapidly changing China, Jing Daily has outlined three emerging trends to help luxury brands decode the future of masculinity. Read More
What Luxury Brands Can Learn from Lanvin’s Blind Boxes
Blind boxes are China’s new obsession, so companies from travel agencies to luxury Maison Lanvin are using them to reach local Gen Zers. Read More
Can Top Livestreamers Austin Li & Viya Pitch Indy Chinese Designers?
Well-known livestreamers Austin Li and Viya have millions of followers and huge online clout. Now they’re trying to help Chinese independent designers. Read More
