Search Results: L'oreal
How L’Oréal Sales Surpassed One Billion RMB on Singles’ Day
L’Oréal became the top selling beauty brand on Tmall this year, beating out peers Estée Lauder and SK-II. Here's how they did it. Read MoreFast-Growing China Market “Heart” Of L’Oréal’s Focus
In a press conference on Wednesday, L’Oréal executives emphasized the extent to which their market has shifted toward China, and it's huge—the country is expected to serve as the source for the conglomerate's largest number of purchasers as early as next year. Read MoreL’Oreal Expects China To Become Third-Largest Market This Year
L’Oreal has bounced back from the global economic crisis in a big way, recently announcing double-digit Q2 growth powered mainly by developing markets like China and India. Read MoreCan Burberry Hit The Spot To Celebrate The Year Of Ox?
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Burberry, Shu Uemura, and Nike. Read MoreThese First-Time Luxury Buyers Are Shaping The Market
Gen-Z luxury buyers are the product of China’s rising middle-class. But will this teenage generation become a golden ticket for luxury brands? Read MoreInternational Luxury Wins Big at Singles’ Day
Despite the pandemic, China is still spending. This year’s Singles’ Day Shopping Festival broke many records and featured roughly 200 luxury brands. Read MoreDoes CIIE Offer Western Luxury Brands A Short Cut To The China Market?
The China International Import Expo is a unique trade fair in luxury where China’s local government officials replace the usual buyers at brand booths. Read MoreThe Winners and Losers in China Digital Marketing This Week
We analyze luxury brand campaigns from JNBY, L'Oreal, and Karl Lagerfeld. Read MoreDo Chinese Millennials Want Diversity in Fashion Ads?
While China’s mainstream sees diversity in fashion ads as the West's excessive political correctness, the fashion-forward crowd sees a much-needed change. Read MoreHow Brands Can Take Advantage Of The Male Beauty Boom In China
The upward trend of male beauty products in China shows how the idea of masculinity is changing, and younger Chinese men are now open to trying cosmetics. Read More