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Search Results: Kuaishou

  • Market Analysis

    Are Kuaishou’s Luxury Ambitions a Pipe Dream?

    May 3, 2022  |   Share
    While Kuaishou is making strides in areas such as e-commerce, there are signs that the platform may not quite be ready for its big luxury moment.  Read More
  • Tech

    Kuaishou’s C-Suite Reshuffle Shakes Investor Confidence

    November 1, 2021  |   Share
    Following C-suite changes at JD and ByteDance, Kuaishou has become the latest tech giant to see its CEO resign as Beijing’s industry crackdown rages on. Read More
  • Content Commerce

    Is Kuaishou the Next Big Thing for Luxury Livestreaming in China?

    July 5, 2021  |   Share
    China’s video platforms have become powerful drivers of luxury purchases, piquing the interest of global brands hoping to tap China’s younger consumers. Read More
  • Kuaishou Bans Livestreamer Over False Advertising Complaints

    May 22, 2021  |   Share
    A local short video platform has banned livestreamer Yin Shihang, who received over 230,000 complaints for his hype-driven sales and false advertising. Read More
  • App Watch: Can Kuaishou Help Luxury Reach China’s Mass Audience?

    July 9, 2020  |   Share
    Kuaishou, the short-video platform, may not be originally designed for luxury brands. Will that change as the app reaches 300 million viewers? Read More
  • Secoo’s 24-hour Livestreams on Kuaishou Are A Big Win

    June 11, 2020  |   Share
    A few luxury brands’ livestreaming attempts sparked backlash this year for poor video and staging quality, so how will Secoo avoid the same pitfalls? Read More
  • Marketing

    Douyin, Kuaishou, Red, Bilibili: Where to Promote Your Brand in China Besides WeChat?

    May 14, 2020  |   Share
    Where should you promote your brand in China? We review Douyin, Kuaishou, Little Red Book, and Bilibili to help you pick the right one for your brand. Read More
  • Why is Kuaishou Better Than Douyin For E-commerce Conversion & Social Engagement

    March 5, 2020  |   Share
    Kuaishou and Douyin are the two largest short-video platforms in China. However, the two platforms have evolved quite differently. Read More
  • Influencers

    Liu Genghong Is the Face of China’s Hottest Trend, Workout Livesteams

    May 12, 2022  |   Share
    Singer Liu Genghong has emerged as the new face of China's fitness livestreaming trend, with 64 million followers on Douyin and a collaboration with Fila. Read More
  • Influencers

    4 MCNs You Need to Know in China

    May 8, 2022  |   Share
    Behind every successful KOL, there stands a mighty MCN company. How can international luxury brands leverage these agent-led businesses to generate sales? Read More
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Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 05/20/2022

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