Search Results: KOL
‘Fashion grannies’ and aging KOLs challenge fashion’s aging stigma
As part of Jing Daily’s KOL tracker, we take a look at the senior style enthusiasts using social media to combat fashion’s antiquated outlook on aging. Read More
From Chen Kun to Nuria Ma: Chinese KOLs shine at London Fashion Week Spring Summer 2024
This edition of ‘Jing Daily’s’ new KOL Tracker breaks down Chinese KOLs’ attendance at London Fashion Week. Was their presence enough to spark conversation in China? Read More
KOL tracker: The global vintage-loving influencers making sustainable fashion sexy
From vintage Margiela to Y2K relics, in Jing Daily’s new KOL tracker column, these influencers are leading the curve in staying stylish while saving the planet. Read More
KOL CherryGun: From Chinese internet sensation to subculture social media expert
* The article by Mos Wu was translated from Mandarin and edited for brevity. Emerging in the early 2000s as China’s “Queen of Retro,” CherryGun, full name Chen Xingru, has… Read More
Top 5 Douyin KOLs fueling China’s travel economy
"Special forces travel" is trending on Douyin, with young tourists packing their itineraries with as many experiences as possible. Discover the top five bloggers fueling China’s travel spree. Read More
The KOLs powering China’s sportswear boom
China’s sportswear market is surging thanks to the popularity of its fitness KOLs. Who are the top influencers driving this boom? Read More
Who Are The 8 Fastest Rising Beauty KOLs On Xiaohongshu?
Do you know Cheng Shian or Zhouzhou KOI? They are China’s fastest-rising beauty KOLs on Xiaohongshu. Here, Jing Daily shares eight emerging beauty influencers. Read More
From Anti-aging To KOL Influence: 8 Chinese Beauty Myths Debunked
Latest research by Hot Pot China x The Future Laboratory shines light on misconceptions brands should be aware of to maximize engagement and steer clear of controversy. Read More
2022’s Top 6 Chinese KOLs You Need To Know
Rising KOLs are reshaping China’s lucrative consumer market. Who should be on your radar if you want to reach new audiences and spur revenue for your brand? Read More
Jia Zhang Explains Why Luxury Brands Need Chinese KOLs Overseas
Chinese audiences’ changing cultural appetites have led to more overseas influencers like Jia Zhang sharing their lifestyles on local social media. Read More
