Search Results: Icicle
Inside ICICLE’s Strategy for Global Expansion
With ICICLE’s second store in Paris, the ICCF Group’s global expansion continues to gain pace. Here, Jing Daily analyzes its international goals. Read More
The Value of Being Different: Lessons from Hermès and Icicle
Luxury brands need to break the mold in order to succeed in China. Here's how brands like Hermès and Icicle have found success in the market. Read More
Luxury Gets More Unaffordable As Prices Hike During Crisis, Inflation, And Looming Recession
Another increase in luxury prices? Hardly surprising. But with some tags having gone up by 80 percent in three years, brands might need to tread carefully. Read More
How To Woo Big Spenders? LV, Chanel, And Dior Open VIP Salons At SKP Beijing
At Beijing SKP, Chanel, Dior, and Louis Vuitton have opened dedicated salons for their top VIP spenders. What’s the return on investment? Read More
Retail Takeaways From China’s 20th National Congress Opening Day
Beijing seeks to achieve common prosperity while asserting the effectiveness of “Dynamic Zero.” What does this mean for luxury and retail? Read More
How Ultra Luxury Is Conquering China
As the economy slows down, Gen Zers are cutting their luxury spend — meaning brands must look to alternative consumer bases such as the more mature UHNWIs. Read More
Why The Western Approach To Sustainability Won’t Sell In China
When it comes to sustainability messages, Chinese consumers respond differently than their western counterparts. What makes a bigger impact in each market? Read More
Choosing The Right Social Media Platform For Your Fashion Or Beauty Campaign
KOL campaigns are an essential part of marketing. But understanding which platforms have the biggest ROI for your product can make a big difference. Read More
How Fashion Brands Can Craft An Effective Glocalization Strategy
Finding the right balance of marrying global strategy and local cultural context is vital for the success of brands in China. Read More
Would Chinese Shoppers Buy A ‘Made In China’ Luxury Bag?
Chinese designers are pushing the frontiers of creativity with localized marketing strategies, leading to the creation of a “Made in China” luxury mark. Read More
