Search Results: Gen Z
Gen Z’s luxury revolution: Adapt now or fade away
Storytelling excellence, superior on-brand experiences, and client-centric adaptability are the keys to tailoring client experiences to Gen Z consumers Read More
Guochao brew: China’s Gen Z craves a cup of ‘Chinese-style’ coffee
Move over Starbucks: From stinky tofu coffee to lotus coffee, the guochao trend is creating growing opportunities in China’s coffee market. Read More
How Delvaux, the world’s oldest luxury leather goods maison, emerged as a Gen Z fave
Delvaux has launched a capsule collection and an interactive art exhibition ahead of the Qixi Festival. Jing Daily caught up with Delvaux Global CEO Jean-Marc Loubier to talk about his… Read More
London’s retail scene looks to China’s Gen Z
In conversation with Harrods and Cifonelli, Jing Daily looks at how London retail businesses are engaging Chinese consumers, from seamless communication to catering to Gen Z’s needs. Read More
How Crocs made the leap from pandemic preference to Gen Z fashion statement
Jing Daily spoke to the Crocs Inc. CEO and Crocs Brand President about the continued rise of clogcore in China. Read More
Penfolds launches new wine for Gen Z with creative partner Nigo
The One by Penfolds range takes inspiration from four winemaking regions to create a worldly set of modern wines that capture unique regional nuances. Read More
The Birkin bag: Gen Z’s new love for old luxury and the art of storytelling
The Birkin bag combines exceptional craftsmanship with a narrative that captures the imagination, creating unparalleled desirability. Read More
Why luxury brands risk irrelevance without Gen Z appeal
If luxury brands are to thrive in the Gen Z era, they must challenge their traditional ways of thinking. Here's where they often miss the mark. Read More
The Future of Luxury: Marketing to China’s Gen Z vs. millennials
Adapting to Gen Z and millennial preferences while preserving heritage is the key challenge luxury brands face in China. Read More
Foreign affair: How China’s Gen Z fell in love with the Asian Baby Girl aesthetic
The “Asian Baby Girl” aesthetic is no longer geographically limited to Asians living overseas; it is also a growing sub-trend in China. Read More
