Search Results: Fendi

Fendi’s love for China was recently celebrated with a catwalk show titled Roma in Shanghai, representing a major step forward for the brand. Read More

Collaborated directly with WeChat for a month, Fendi's latest Mini Program the very first WeChat game in the luxury industry. Read More

The Future of Luxury with Daniel Langer. Jing Daily columnist shared his view on the future of Chanel and Fendi without Karl Lagerfeld. Read More

Fendi's chief executive, Pietro Beccari, reveals in an interview how influencers and digital marketing have given the brand new appeal to young audiences. Read More

Five high-profile celebrities, including Angelababy, Liu Wen, and Yang Lan, designed bags for Fendi's annual charity event. Read More

He may have studied international relations, but it's his expertise on the luxury purse scene that is helping KOL Tao Liang—aka Mr. Bags—connect big-name brands and department stores with Chinese handbag addicts like himself. Read More

On International Women’s Day, a Chanel perfume ad was called out by Chinese netizens for its “poor copywriting,” even stating that it was “misogynistic.” Read More

As we await predictions on how Covid-19 unfolds, how can Western luxury brands best use this time to reconfigure their future China strategies? Read More

With the help of Tencent, Milan Fashion Week took the unprecedented step to livestream all runway shows to reach a locked down China. Read More

The defeat against the coronavirus calls for community and unity. Celebrity's fan groups stepped it up to provide timely donations out of a greater purpose. Read More