Search Results: Double 11
How Alibaba Tapped The Chinaverse For Double 11
With over 21 million products showcased and 290,000 brands participating, China’s Double 11 season was back — but this time with a Web3 makeover. Read More
Alibaba And JD.com Keep Double 11 Revenues Secret. The Chinese Consumer Is Clearly Changing.
Keeping quiet on the final results of Double 11, China’s biggest e-commerce giants face stiff competition and changing consumer sentiment. Read More
Bilibili Joins Double 11’s Livestreaming Sales Battle
Video sharing platform Bilibili just launched a new livestreaming function in a bid to revamp its loss-making business. But is it too late? Read More
Lipstick King’s All Girls’ Offer 2 Is Here. Can It Help Brands Win The Double 11 Battle?
The second season of Li Jiaqi’s hit reality show — All Girls’ Offer — has started airing. Here’s why brands should tune in to the bargaining series. Read More
L’Oréal Won Double 11, But At What Cost?
After topping Tmall’s Double 11 cosmetics sales ranking, L’Oréal has been accused of false advertising. How can the brand gain back consumer trust? Read More
How Fendi Leveraged Omnichannel Content Marketing To Celebrate Double 11
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Lacoste, Fendi, and Feiyue. Read More
Will Shanghai’s Double 5 Become the New Double 11?
As one of many steps to reignite China’s consumer spending, the Shanghai government has created the Double 5 festival hoping to increase retail spending. Read More
C-beauty doubles its market share in just five years
Chinese beauty brands are starting to go high-end, and that’s something international players will need to adapt to. Read More
Chinese consumers spend $111 billion on 618 in 2023: All you need to know about China’s major shopping festival
Luxury and beauty brands reported stellar results during the 618 shopping festival. But the silence around platforms’ GMV figures hints at underlying consumer concerns. Read More
After A Lukewarm Singles’ Day In China, Is Double 12 Disappearing?
China’s shopping festival "Double 12" — built on the success of Double 11 — is now being neglected by both merchants and consumers. Why did it happen? Read More
