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Search Results: Chinese New Year

  • Marketing

    A Chinese New Year Controversy: Is Gucci Fur-real?

    February 2, 2023  |   Share
    Things are not looking good at the Italian luxury house, after animal rights activists called out the use of rabbit felt in its Year of the Rabbit capsule. Read More
  • News

    Revenge Travel And Spending: Chinese New Year Domestic Tourism Generates Over $55 Billion In Revenue

    January 30, 2023  |   Share
    The mainland is finally on the move again — and with revenge travel comes revenge shopping. What trends emerged over the Chinese New Year holiday? Read More
  • Marketing

    Chinese New Year 2023: Which Leading Luxury Brand Campaigns Are Winning The Year Of The Rabbit

    January 12, 2023  |   Share
    The luxury sector in China may be on track for recovery in 2023. We take a look at how brands are celebrating the promising start of a new year. Read More
  • Marketing

    Bottega Veneta Already Won Chinese New Year

    January 12, 2022  |   Share
    Bottega Veneta is mounting a monumental art installation on the Great Wall of China. Here’s why it’s a pitch-perfect strategy for the luxury Maison. Read More
  • Presented By Adidas

    How adidas’ 2021 Campaign Won Chinese New Year

    January 27, 2021  |   Share
    Jing Daily analyzes the creative storytelling and cutting-edge omnichannel communication strategies of adidas’ Chinese New Year 2021 campaign. Read More
  • With 22 Million In Lockdown, Chinese New Year Isn’t Looking Prosperous For Luxury

    January 16, 2021  |   Share
    With 22 million people ordered to stay at home, this Chinese New Year celebration isn’t looking as “over-the-top” as luxury brands had hoped. Read More
  • Fashion

    Dior Adds An Oriental Aesthetic To Their Chinese New Year 2021 Collection

    January 8, 2021  |   Share
    Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Dior, Bananain, and Adidas Originals. Read More
  • Fashion

    The 5 Best Chinese New Year Products from Luxury Brands

    January 17, 2020  |   Share
    Can luxury brands really sell rat products? Yes! If they're adorable. Here are 5 special Chinese New Year-themed lines that are totally irresistible. Read More
  • Marketing

    For Your Eyes Only — 5 Chinese New Year Ads You Shouldn’t Miss

    February 19, 2019  |   Share
    Take a look at five Chinese New Year ads that mixed traditions with modernity and garnered positive reactions from consumers during this year's holiday. Read More
  • Companies

    New Year, New You? Selfridges’ WeChat Quiz Wins Chinese New Year

    February 12, 2019  |   Share
    Selfridges & Co. created a winning digital campaign, with a lifestyle-driven focus that resonated with the younger Chinese audiences. Read More
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Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

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