Search Results: ByteDance
ByteDance, TikTok’s Owner, Dives Into the Fragrance Race with EMOTIF
TikTok’s parent company, ByteDance, will soon launch its own fragrance brand, EMOTIF. How successful might the tech giant’s venture into this category be? Read More
Bytedance’s E-Commerce Ambitions Look Beyond China
In the run-up to an impending IPO, Bytedance is moving quickly to nab market share from Chinese tech incumbents like Alibaba via a pivot to e-commerce. Read More
TikTok Owner Bytedance Puts Social E-Commerce On A Pedestal
Bytedance, the owner of short video platform Douyin and TikTok, has launched an e-commerce department after two years of dabbling. Read More
Does Bilibili’s Livestreaming Ban Foreshadow More Pains for China’s Gaming Sector?
Gen-Z favorite platform Bilibili will ban the livestreaming of more than 60 video games as Beijing renews its crackdown on the industry in 2022. Read More
What Opportunities Does the Metaverse Hold for Luxury Brands in 2022?
The convergence of our physical and digital worlds via metaverse platforms has become an opportunity for luxury — one where China leads through innovation. Read More
Is Xiaohongshu Losing Steam?
Sometimes referred to as the "Instagram of China," Xiaohongshu, like many fellow Chinese platforms, is no one-trick pony. Read More
Down Jackets and Snow Lattes: Winter Goes Aspirational in China
With the 2022 Winter Olympics in Beijing just around the corner, brands in China have sought to tap rising consumer interest in all things winter-related. Read More
Why China’s Short Drama Boom Matters For Luxury
Short drama is an important trend, but the big question is whether this minutes-long format can actually mint valuable long-term IP. Read More
Why Variety Shows Are So Crucial For Douyin
Recent years have seen Douyin evolve far beyond its initial focus on seconds-long videos and venture into long-form films, e-commerce and social shopping. Read More
As China Warms Up to the Metaverse, Who’s Building It?
With no shortage of companies beginning to shape the development of China’s metaverse, Jing Daily gives an overview of its key architects and players. Read More
