Search Results: Bobbi Brown
Bobbi Brown Re-Issues “Pretty Powerful” Cosmetics Palette For Chinese Women
Cosmetics label Bobbi Brown's global "Pretty Powerful" campaign, emphasizing make-up as a confidence booster and natural beauty enhancer, has launched in China. Read More
Estée Lauder’s Earnings Reflect Post-COVID Beauty Trends
Although makeup demand slumped, the pandemic-induced pivot to skin care and fragrance helped Estée Lauder’s Q3 sales soar 16 percent to $3.86 billion. Read More
Beauty Trends in the Time of Social Distancing
COVID-19 has brought on a host of unforeseeable challenges to the beauty industry. Yet, some of the latest trends have emerged as the lockdown continues. Read More
8 Ways E-commerce Influencers Court Consumers in China
Influencers are a powerful linking role in the e-commerce sales funnel, but it’s important to understand the variety of formats and techniques they use. Read More
5 Things to Know About the Hottest Pop-up Retailing Trend in China
Pop-up retailing is experiencing explosive growth in China. Here are five things that luxury brands need to know about this trend. Read More
The Secret to Fashion Blogger Becky Li’s Magical Ability to Sell
In a recent interview during New York Fashion Week, top Chinese fashion blogger Becky Li reveals the truth behind her massive selling power. Read More-
Estée Lauder Plots New China Stores, E-Commerce Expansion To Stay Ahead Of Pack
Coming off a year of record profits in China, Estée Lauder plans to invest even more in new stores throughout the Mainland while increasing e-commerce channels for its luxury lines. Read More 
Beauty Brands Take Notice as TCM Prices Skyrocket
The popularity of traditional Chinese medicines sees ingredients sell for thousands of dollars a pound, despite fakes and doubts about efficacy. Read More
