Search Results: Baby boomers
China’s Silver Foxes — the Consumers the Luxury Industry is Looking For
Baby boomers, including China’s Silver Foxes, have been an underserved market for fashion brands. Is the tide about to turn on this lucrative segment? Read More
Does China’s Graying Population Hide A Silver Lining For Brands?
China’s latest census reveals a population growth rate nearing zero and a shrinking workforce. How will this impact the future of global luxury? Read More
Why Luxury Brands Must Radically Rethink Sustainability
Younger generations are more concerned with sustainability, and it’s time for luxury to address their needs wholeheartedly. Read More
3 Key Takeaways From The Bain x Altagamma Luxury Report
A new report released by Bain & Company and Altagamma shows that China is the only region where sales have surged post-COVID-19. Read More
How Western Brands Can Find The App in China That Reaches Their Perfect Audience
With a growing number of Chinese apps emerging daily, it has become increasingly difficult to figure out which app will work best for your brand. Read More
Should Luxury Brands be Worried About Revenge Saving?
What impact will revenge saving — now a buzz word in Chinese media — have on the greater luxury industry? Should luxury brands be worried about it? Read More
Bain & Company: Chinese Consumers Will Make Up Half of Global Luxury Purchases by 2025
The latest Bain & Company report shows Chinese consumers will account for nearly 50 percent of the luxury — valued at €320-330 billion — by 2025. Read More
McKinsey: The Luxury Goods Industry During And After Coronavirus
Amid the coronavirus, luxury-goods companies must take action to “navigate the now,” plan for the recovery, and shape the future. Read More
Generational Christmas Shopping in China
Though Christmas isn’t an official holiday in China, it hasn’t spared China from its consumerism. How can retailers engage these generational consumers? Read More
What Your Luxury Brands Need to Survive Today
A top-quality product used to be all you needed for success in the luxury world, but today, a brand needs specific strategies to reach younger generations. Read More
