Search Results: Airbnb
Airbnb Introduces High-end Offer in Pivot Toward China
The recent launch of Airbnb Plus and Beyond Airbnb might be just what Airbnb needs to capture a larger segment of the China market and set themselves up for even… Read More
Airbnb Helps Chinese Travelers “Kidnap” Their Parents
Airbnb is the number one brand for China’s affluent female travelers—but most users of the platform are under 35. A new tactic asks them to bring their parents along. Read More
Airbnb Announces New Brand Name, Expansion in China
In a bid to expand its business in China's growing travel market, Airbnb is launching a new Chinese brand name and a new growth strategy for China. Read More
To Compete in China, Airbnb is Becoming More Chinese
As it expands in China, Airbnb needs to become more like its Chinese copycats to fully realize its potential in the growing Chinese sharing economy. Read More
Venture Capitalists Bet Big On Luxury
Even before COVID-19, VC funds were betting on the personal luxury goods market. But its resilience post-pandemic is making it even more appealing. Read More
Return of the Living Dead… Brands
The coronavirus pandemic has created a once-in-a-century opportunity for brand nostalgia. Read More
What the World Needs to Learn From Chinese Content Commerce: Part Two
In the second installment of our five-part series on content commerce in China, Jing Daily looks into the power of livestreaming e-commerce and brand collaborations. Read More
What Margaret Zhang’s Vogue Hire Says About Fashion Media In China
Margaret Zhang will replace Angelica Cheung as the editor-in-chief of Vogue China. What does this move represent for the fashion industry? Read More
Key Takeaways From The Webinar “How Collaborations Are Defining Experiences in China”
The Jing Group teamed up with TONG to discuss China-focused brand collaborations, from the risks and rewards to what young consumers really want. Read More
Why China’s Young Consumers Love Brand Collaborations
China’s Gen Z and millennial consumers seek novel products that stand out from the crowd, fueling a rapidly evolving culture of innovative “mega-collaborations” between brands. Read More
