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Search Results: 618

  • Retail

    Chinese consumers spend $111 billion on 618 in 2023: All you need to know about China’s major shopping festival

    June 22, 2023  |   Share
    Luxury and beauty brands reported stellar results during the 618 shopping festival. But the silence around platforms’ GMV figures hints at underlying consumer concerns. Read More
  • Companies

    Patagonia discourages spending during China’s 618 shopping festival

    June 15, 2023  |   Share
    Patagonia is sticking to its anti-consumerism stance and discouraging Chinese consumers from purchasing new products during the 618 shopping festival. Read More
  • Beauty

    Nars’ rapid ascent: Brand tops Tmall 618 shopping festival rankings

    June 13, 2023  |   Share
    Nars secured the top position in this year’s 618 pre-sales shopping event, but domestic brands are gaining ground with tailored products. Read More
  • Beauty

    Shiseido pivots away from China’s 618 shopping festival

    June 8, 2023  |   Share
    Shiseido is shifting away from aggressive promotions during China’s major shopping events. Here’s why. Read More
  • NFT

    Utilizing China’s 618’s Metaverse Opportunity

    June 24, 2022  |   Share
    This year, as the shine wears off China’s 618 shopping festival, is it heading for a metaverse makeover? Jing Daily analyzes the brands that took part. Read More
  • Consumer Insights

    Is China’s ‘618’ Shopping Fever Cooling Down?

    June 20, 2022  |   Share
    The revenge consumption that emerged in 2020 is hard to replicate in 2022, as Chinese consumers have become more rational and cautious. Read More
  • Tech

    Taobao Launches ‘Metaverse Mall’ in Time for China’s 618 Shopping Festival

    May 30, 2022  |   Share
    Alibaba's latest venture in the metaverse is a fully immersive virtual mall. What does this mean for the future of shopping? Read More
  • Retail

    Sales Soar at JD’s 618 Promotion

    June 21, 2021  |   Share
    JD’s recent 618 Grand Promotion was a roaring success despite the fallout from the COVID-19 pandemic. But how has JD kept their business thriving? Read More
  • Events

    How Is JD’s 618 Grand Promotion Faring?

    June 11, 2020  |   Share
    JD.com’s 618 Grand Promotion event is seeing big spending on essential products — but also luxury investment pieces. Jing Daily explains why. Read More
  • Retail

    E-commerce Giants Up Their Livestreaming Game for 618 Shopping Festival

    June 4, 2020  |   Share
    This year's mid-year sales promotion 618 Shopping Festival, e-commerce is teaming up with live streaming platforms to boost sales. Read More
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