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Search Results: 520 Festival

  • Marketing

    Bulgari Takes the Lead With 520 Valentine’s Day Celebration

    April 22, 2022  |   Share
    The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
  • Consumer Insights

    Why China’s Shopping Festivals and Holidays Are Key For Fragrance Brands

    September 21, 2021  |   Share
    Holidays such as Qixi offer compelling opportunities for overseas fragrance brands to create special offerings for Chinese consumers. Read More
  • Marketing

    8 Luxury Brands That Won Over Qixi Festival Shoppers

    July 30, 2021  |   Share
    Jing Daily spotlights eight luxury brands that have been well-received by Chinese consumers thanks to their localization strategies for the Qixi Festival. Read More
  • Companies

    Five Luxury Brands That Are Winning 520 Day In China

    May 25, 2020  |   Share
    To capitalize on the consumption rebound in China’s market right now, luxury brands are spending more than usual on their 520 marketing campaigns this year. Read More
  • Marketing

    China’s ‘520 Day’ Puts Luxury Brands in the Mood for Love

    May 20, 2017  |   Share
    From Cartier to Lancel, these are the luxury brands that launched love-themed WeChat campaigns over the past week to celebrate China's "520" Day. Read More
  • Global Filmmakers Vie For Market Access At Shanghai Festival

    June 22, 2013  |   Share
    The Shanghai International Film Festival wraps up after a whirlwind week of deal signings, parties, and Oliver Stone's provocative politics. Read More
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    Event Watch: Nouveau Cirque At “Croisements” Festival (Beijing, June 16-19)

    June 14, 2011  |   Share
    As the "Croisements" Sino-French culture festival wraps up, this week will mark its first-ever nouveau cirque (contemporary circus) event, ending the three-month cultural extravaganza with a bang. Read More
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    Stars Turn Out For Shanghai International Film Festival

    June 13, 2011  |   Share
    Chinese and Hollywood celebrities braved monsoon-like rains for the opening ceremony this past Saturday, with local A-listers like Chen Kun, Feng Xiaogang and Fan Bingbing turning out along with international… Read More
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    Mid-Autumn Festival Events Held At World Expo

    September 21, 2010  |   Share
    Amid concerns in China about the rising price of mooncakes, the Shanghai World Expo will host a number of special events to commemorate the Mid-Autumn Festival, coinciding this week with… Read More
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    Irish Films To Compete For “Golden Goblet” At 2010 Shanghai International Film Festival

    June 15, 2010  |   Share
    There has been a low-key but steadily growing effort by Ireland to increase promotional efforts and cultural exchange in China, from tourism promotions to diplomatic engagements and events like the… Read More
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